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Perry's Department Store: A Product Development Simulation
Paperback / softback
Main Details
| Title |
Perry's Department Store: A Product Development Simulation
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| Authors and Contributors |
By (author) Rosalie Jackson Regni
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By (author) Karen M. Guthrie
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| Physical Properties |
| Format:Paperback / softback | | Pages:128 | | Dimensions(mm): Height 279,Width 216 |
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| Category/Genre | Fashion design and theory |
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| ISBN/Barcode |
9781563673771
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| Classifications | Dewey:381.141 |
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| Audience | | Tertiary Education (US: College) | | Professional & Vocational | |
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| Edition |
with CD-ROM
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| Illustrations |
illustrations
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Publishing Details |
| Publisher |
Bloomsbury Publishing PLC
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| Imprint |
Fairchild Books
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| Publication Date |
1 August 2006 |
| Publication Country |
United Kingdom
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Description
Perry's Department Store: A Product Development Simulation simulates the product development experience of a buyer or product developer at fictional department store Perry's, while exposing students to the principles, concepts, knowledge, and skills needed for success in a real-world setting. This project-based text covers the entire process of developing a new line of jeans, from defining the customer to conceptualizing the product line and selecting fabric/trims to completing a specpack. The accompanying CD-ROM provides resources and worksheets to complete the simulation. Instructors, contact your Sales Representative for access to Instructor's Materials.
Author Biography
Karen M. Guthrie and Rose J. Regni teach at Virginia Commonwealth University
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