Million Dollar Website: Simple Steps to Help You Compete with the Big Boys - Even on a Small Business Budget
Paperback / softback
Main Details
Title |
Million Dollar Website: Simple Steps to Help You Compete with the Big Boys - Even on a Small Business Budget
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Authors and Contributors |
By (author) Lori Culwell
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Physical Properties |
Format:Paperback / softback | Pages:271 | Dimensions(mm): Height 235,Width 159 |
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Category/Genre | E-commerce - business aspects Sales and marketing |
ISBN/Barcode |
9780735204416
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Classifications | Dewey:658.872 |
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Audience | |
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Publishing Details |
Publisher |
Prentice Hall Press
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Imprint |
Prentice Hall Press
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Publication Date |
5 May 2009 |
Publication Country |
United States
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Description
Award-winning website consultant Lori Culwell demonstrates how to create a website that will increase sales and generate repeat customers on a small business budget. Not just another 'graphic design for the web' book: Culwell offers invaluable insider advice on what it takes to build a high-profile website, including dozens of guidelines on how to avoid the pitfalls of bad usability.
Reviews"Lori Culwell's insight has made Johnson & Johnson's discovernursing.com the award-winning website it is today. This book is an invaluable resource for anyone with a small business." -Andrea Higham, Director of the Johnson & Johnson Campaign for Nursing's Future
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