Million Dollar Website: Simple Steps to Help You Compete with the Big Boys - Even on a Small Business Budget

Paperback / softback

Main Details

Title Million Dollar Website: Simple Steps to Help You Compete with the Big Boys - Even on a Small Business Budget
Authors and Contributors      By (author) Lori Culwell
Physical Properties
Format:Paperback / softback
Pages:271
Dimensions(mm): Height 235,Width 159
Category/GenreE-commerce - business aspects
Sales and marketing
ISBN/Barcode 9780735204416
ClassificationsDewey:658.872
Audience
General

Publishing Details

Publisher Prentice Hall Press
Imprint Prentice Hall Press
Publication Date 5 May 2009
Publication Country United States

Description

Award-winning website consultant Lori Culwell demonstrates how to create a website that will increase sales and generate repeat customers on a small business budget. Not just another 'graphic design for the web' book: Culwell offers invaluable insider advice on what it takes to build a high-profile website, including dozens of guidelines on how to avoid the pitfalls of bad usability.

Reviews

"Lori Culwell's insight has made Johnson & Johnson's discovernursing.com the award-winning website it is today. This book is an invaluable resource for anyone with a small business." -Andrea Higham, Director of the Johnson & Johnson Campaign for Nursing's Future