Reinventing You, With a New Preface: Define Your Brand, Imagine Your Future

Description

Are you where you want to be professionally? Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, Reinventing You, now in paperback with a new preface, provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make. Branding expert Dorie Clark mixes personal stories with engaging interviews and examples from Mark Zuckerberg, Al Gore, Tim Ferriss, Seth Godin, and others to show you how to think big about your professional goals, take control of your career, and finally live the life you want.

Dorie Clark is a marketing strategy consultant and professional speaker who teaches at Duke University's Fuqua School of Business. She is the author of Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine, one of the Top 10 Business Books of the Year by Forbes, and a Washington Post bestseller. A former presidential campaign spokeswoman, the New York Times described her as an "expert at self-reinvention and helping others make changes in their lives." She is a frequent contributor to Harvard Business Review and has been recognized as a "branding expert" by the Associated Press, Inc., and Fortune. She consults and speaks for clients including Google, Microsoft, Yale University, and the World Bank. You can download her free Stand Out self-assessment workbook at dorieclark.com. Author social media/website info: dorieclark.com, twitter.com/dorieclark, linkedin.com/in/doriec, facebook.com/dorieclark

Praise for Reinventing You: "Reinventing You . . . is a great reminder of how we can be anyone we want to be if we are willing to put in the work." -- Forbes.com "A lively read, interspersed with stories and interviews with well-known personalities like Al Gore, Seth Godin, and Mark Zuckerberg." -- Economic Times "A valuable guide for anyone seeking to move up in an organization or for charting an entirely new direction." -- Fort Worth Star-Telegram "Clark proposes a systematic approach to developing your personal brand." -- Huffington Post