Digital Authorship: Publishing in the Attention Economy

Paperback / softback

Main Details

Title Digital Authorship: Publishing in the Attention Economy
Authors and Contributors      By (author) R. Lyle Skains
SeriesElements in Publishing and Book Culture
Physical Properties
Format:Paperback / softback
Pages:75
Dimensions(mm): Height 178,Width 126
Category/GenreModern and contemporary fiction (post c 1945)
ISBN/Barcode 9781108444484
ClassificationsDewey:070.593
Audience
Professional & Vocational
Illustrations Worked examples or Exercises

Publishing Details

Publisher Cambridge University Press
Imprint Cambridge University Press
Publication Date 7 February 2019
Publication Country United Kingdom

Description

This Element looks at contemporary authorship via three key authorial roles: indie publisher, hybrid author, and fanfiction writer. The twenty-first century's digital and networked media allows writers to disintermediate the established structures of royalty publishing, and to distribute their work directly to - and often in collaboration with - their readers. This demotic author, one who is 'of the people', often works in genres considered 'popular' or 'derivative'. The demotic author eschews the top-down communication flow of author > text > reader, in favor of publishing platforms that generate attention capital, such as blogs, fanfiction communities, and social media.