The Trademark Guide: How You Can Protect and Profit from Trademarks (Third Edition)

Description

"A highly accessible text" -Lawyers Weekly A User-Friendly Handbook on Understanding Trademarks Trademarks are a crucial part of the American economy. In plain language with scores of real-life examples, this new edition of The Trademark Guide draws on Wilson's experience and addresses issues important to both would-be trademark owners and those who already own trademarks, including: How to choose a trademark without risking a lawsuit How trademark rights are gained and perfected How to use a trademark properly What constitutes trademark infringement What to do if your trademark is infringed How trademark law applies to new media And much more Completely updated to reflect recent court decisions and changes in the law, this edition features an Internet trademark resources list and expanded information on trademarks in the digital world. Packed with examples, FAQs, and a glossary, The Trademark Guide, Third Edition, will become the go-to for anyone with questions about the complexities of trademark law.

Lee Wilson is a Nashville intellectual-property lawyer and writer. In practice since 1984, she has written six books on intellectual-property law topics (some in several editions), all published by Allworth Press. Her books include The Copyright Guide: A Friendly Guide to Protecting and Profiting from Copyrights; The Trademark Guide: A Friendly Guide to Protecting and Profiting from Trademarks; and Fair Use, Free Use, and Use by Permission: Using and Licensing Copyrights in All Media. She has written for the Vanderbilt Journal of Entertainment and Technology Law, has published numerous articles on intellectual-property law for Communication Arts magazine and the Publishers Marketing Association Independent, has served on the boards of numerous arts organizations, and is a frequent speaker to arts and academic groups. She lives and works in Nashville, Tennessee.

"A highly accessible text." -Lawyers Weekly