Branding Typography

Hardback

Main Details

Title Branding Typography
Authors and Contributors      Edited by Gingko Press
Physical Properties
Format:Hardback
Pages:240
Dimensions(mm): Height 286,Width 210
Category/GenreGraphic design
Typography and lettering
ISBN/Barcode 9781584234968
ClassificationsDewey:740
Audience
General
Illustrations 850 Illustrations, unspecified

Publishing Details

Publisher Gingko Press, Inc
Imprint Gingko Press, Inc
Publication Date 16 January 2014
Publication Country United States

Description

Whether hand drawn or vector based, type is a versatile tool in the hands of most designers, creating bold, expressive graphics that extend a brand as they convey information. In the hands of a master, new typefaces become iconic and unforgettable. Branding Typography gathers a selection of the most original type design of recent years, used to promote products and companies through game changing graphics in print, fashion, interiors and packaging.