Min: The New Simplicity in Graphic Design

Description

MIN explores the resurgence of minimalism in contemporary graphic design. It showcases the elegant, reductive and geometric projects being created by designers who are moving beyond the ornate and pattern-based work that has dominated graphic design for the past decade. The book features 150 minimalist designers working across a wide range of formats and media-from independent magazines and album covers to corporate identities, packaging and branding. Interspersed throughout are essays on the history and context of minimalism in graphic design as well as exclusive interviews with leading contemporary practitioners and proponents of the movement, including Cereal magazine, Erased Tapes Records and the strategic brand and graphic design agency BVD. With more than 400 original photographs of specific projects, each accompanied by a full commentary on the design and production processes involved, MIN shows the creative possibilities that design for print continues to offer in the digital age. It is both an invaluable source of inspiration and a visual reference for all professional and student graphic designers.

Stuart Tolley is an art director and author of Collector's Edition. He has worked with Esquire, the Independent, Disappear Here and Sleazenation. In 2009 he founded Transmission, a creative agency that specialises in the art direction and implementation of visual culture books, magazines and editorial documents.

In the light of today's information overkill, a highly inspiring book that helps to clear the air for the "essential."-- "Lurzer's International Archive"