Design Between the Lines

Description

The car industry and the way in which cars are created have changed beyond all recognition over the last half-century. Automotive styling was once the grudging afterthought when the engineers had finished their work. Now, following a short flirtation with exotic Italian design houses, it has evolved into sophisticated design carried out by multitalented in-house teams honing carefully crafted brand identities. One of the visionary designers at the forefront of that revolution has been Patrick le Quement. Most widely acclaimed for his 22 years in charge of Renault Design, resulting in such standout models as the Twingo, Scenic and Avantime, le Quement has enjoyed a 50-year career that has also taken in Simca, Ford and Volkswagen-Audi. Design: Between the Lines is not a straightforward autobiography; rather, le Quement charts his journey through five decades of thoughts, actions, failures and successes. He offers fascinating commentaries on design and the creative process, and on some of the extraordinary automotive brands that make up our shared cultural heritage. Presented as a series of 50 brief essays or 'perspectives', le Quement's thoughtful and astute observations from the street, from the design studio and from his seat in the boardroom give the reader a penetrating and often amusing insight into the high-level workings of a global industry, its triumphs and tragedies, and the foibles of the decision-makers responsible for running it. A lively complementary text by the automotive journalist Stephane Geffray accompanies each of le Quement's perspectives, and illustrations are provided by the automobile designer Gernot Bracht. Design: Between the Lines will appeal to all motoring fans and enthusiasts of good design. SELLING POINTS: . A witty, unique perspective on car design, written by one of most influential figures in the automotive industry . Presents a series of 50 brief essays on subjects ranging from classic motors and le Quement's personal memories of Detroit to the fundamentals of good design . With 100 specially commissioned illustrations and a foreword by the 'design guru' Stephen Bayley 100 illustrations