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Market research

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Displaying: 1 - 30 of 77 items.
The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth

The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth

By John Jantsch
Paperback / softback
Usually ships within 3-7 days

Knock Knock: Confessions of a Kiwi Interviewer

Knock Knock: Confessions of a Kiwi Interviewer

By Trish Palmer
Paperback / softback
Usually ships within 3-7 days

The Trend Forecaster's Handbook: Second Edition

The Trend Forecaster's Handbook: Second Edition

By Martin Raymond
Paperback / softback
Usually ships within 3-7 days

Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy

Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy

By Erich Joachimsthaler
Hardback
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The Consumer Society

The Consumer Society

By Juliet Schor
Paperback / softback
Usually ships within 3-7 days

The Digital Metrics Field Guide: The Definitive Reference for Brands Using the Web, Social Media, Mobile Media, or Email

The Digital Metrics Field Guide: The Definitive Reference for Brands Using the Web, Social Media, Mobile Media, or Email

By Stephen D. Rappaport
Paperback / softback
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Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing

Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing

By Ron Kohavi , Diane Tang
Paperback / softback
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Marketing Research Methods: Quantitative and Qualitative Approaches

Marketing Research Methods: Quantitative and Qualitative Approaches

By Mercedes Esteban-Bravo , Jose M. Vidal-Sanz
Paperback / softback
Usually ships within 3-5 weeks

R.E.D. Marketing: The Three Ingredients of Leading Brands

R.E.D. Marketing: The Three Ingredients of Leading Brands

By Greg Creed , Ken Muench
Hardback
Usually ships within 3-5 weeks

The Cambridge Handbook of Consumer Psychology

The Cambridge Handbook of Consumer Psychology

By Michael I. Norton , Derek D. Rucker
Hardback
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Wine Globalization: A New Comparative History

Wine Globalization: A New Comparative History

By Kym Anderson , Vicente Pinilla
Hardback
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Designing Effective Web Surveys

Designing Effective Web Surveys

By Mick P. Couper
Paperback / softback
Usually ships within 3-5 weeks

I Want That!

I Want That!

By Thomas Hine
Paperback / softback
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Winning at New Products, 5th Edition: Creating Value Through Innovation

Winning at New Products, 5th Edition: Creating Value Through Innovation

By Robert Cooper
Paperback / softback
Usually ships within 3-5 weeks

Eveolution: Understanding Woman -- Eight Essential Truths That Work in Your Business and Your Life

Eveolution: Understanding Woman -- Eight Essential Truths That Work in Your Business and Your Life

By Faith Popcorn
Paperback / softback
Usually ships within 3-5 weeks

Consumer Expectations: Micro Foundations and Macro Impact

Consumer Expectations: Micro Foundations and Macro Impact

By Richard Thomas Curtin
Paperback / softback
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand

By Al Ries , Laura Ries
Paperback / softback
Usually ships within 3-5 weeks

The Myth of the Ethical Consumer Hardback with DVD

The Myth of the Ethical Consumer Hardback with DVD

By Timothy M. Devinney , Pat Auger
Mixed media product
Usually ships within 3-5 weeks

Winning Her Business: How to Transform the Customer Experience for the World's Most Powerful Consumers

Winning Her Business: How to Transform the Customer Experience for the World's Most Powerful Consumers

By Bridget Brennan
Paperback / softback
Usually ships within 3-5 weeks

Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers

Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers

By Bridget Brennan
Paperback / softback
Usually ships within 3-5 weeks

Corporate Social Responsibility in Developing and Emerging Markets: Institutions, Actors and Sustainable Development

Corporate Social Responsibility in Developing and Emerging Markets: Institutions, Actors and Sustainable Development

By Onyeka Osuji , Franklin N. Ngwu
Hardback
Usually ships within 3-5 weeks

The Smarter Screen: What Your Business Can Learn from the Way Consumers Think Online

The Smarter Screen: What Your Business Can Learn from the Way Consumers Think Online

By Shlomo Benartzi , Jonah Lehrer
Paperback / softback
Usually ships within 3-5 weeks

Billion Dollar Brand Club: How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy

Billion Dollar Brand Club: How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy

By Ingrassia, Lawrence
Hardback
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Market Research In A Week: Market Research In Seven Simple Steps

Market Research In A Week: Market Research In Seven Simple Steps

By Judy Bartkowiak
Paperback / softback
Usually ships within 3-5 weeks

Modern Marketing Research: Concepts, Methods, and Cases, International Edition (with Qualtrics Printed Access Card)

Modern Marketing Research: Concepts, Methods, and Cases, International Edition (with Qualtrics Printed Access Card)

By Fred M. Feinberg , James Taylor
Mixed media product
Usually ships within 3-5 weeks

Exploring Marketing Research, International Edition (with Qualtrics Card)

Exploring Marketing Research, International Edition (with Qualtrics Card)

By William G. Zikmund , Barry J. Babin
Paperback
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Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

By Jeff Fromm , Angie Read
Paperback / softback
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What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint

What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint

By Nicholas Webb
Paperback / softback
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Making Shift Happen: Designing for Successful Environmental Behavior Change

Making Shift Happen: Designing for Successful Environmental Behavior Change

By Nya Van Leuvan , Lauren Highleyman
Paperback / softback
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Marketing Analytics: Based on First Principles

Marketing Analytics: Based on First Principles

By Robert W. Palmatier , Associate Professor J. Andrew Petersen
Paperback / softback
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