How To Get Your Website Noticed

Paperback / softback

Main Details

Title How To Get Your Website Noticed
Authors and Contributors      By (author) Filip Matous
SeriesHow To: Academy
Physical Properties
Format:Paperback / softback
Pages:160
Dimensions(mm): Height 196,Width 130
Category/GenreE-commerce - business aspects
Sales and marketing
ISBN/Barcode 9781509814497
ClassificationsDewey:658.872
Audience
General
Tertiary Education (US: College)
Professional & Vocational

Publishing Details

Publisher Pan Macmillan
Imprint Bluebird
Publication Date 8 September 2016
Publication Country United Kingdom

Description

How can you give your website the traffic boost it needs? Today, more than ever before, websites can make or break your business. They are the primary place for people to find you online, to research you, and to decide if they trust you. A single online search can generate millions of website results but people rarely bother to look past the first results page. How To: Get Your Website Noticed will teach you how to boost your Search Engine Optimisation (SEO), to read web analytics like a salesman, to scale what is working, remove what isn't, and look at your website as a business asset.

Author Biography

Blending knowledge, strategy, and execution with case studies and proven methods, Filip Matous has a decade of experience in bringing eyeballs to websites. With agency experience in Los Angeles, New York and London, Matous has worked with clients including High Speed 1, Marriott International, the City of London Corporation and the Harvard Business Review. You can also find him speaking at conferences and workshops on scaling web traffic and using analytics (including Google Campus, Microsoft and the How To: Academy). In 2012, he was named a marketing 'Young Master' by EntrepreneurCountry magazine.