Word of Mouse: 101+ Trends in How We Buy, Sell, Live, Learn, Work, and Play

Description

The New York Times bestselling author of Get Rich Click! "demystifies and simplifies all things tech...For any overwhelmed, overloaded, or intimidated consumers or marketers, this book is a helpful, entertaining, and motivating resource" (Publishers Weekly). Technology changes so fast that it's easy to be intimidated by it. Our personal choices and business decisions are increasingly driven by digital "word of mouse"-and it's essential to our success and satisfaction to take control of the gadgets, apps, and trends that are shaping our world. Covering diverse topics from how the Internet affects our health to how we can become bargain-hunting pros, Marc Ostrofsky's book could come at no better time. In Word of Mouse, Ostrofsky reveals the ways that new technologies implant themselves in our daily lives and how we can easily take advantage of them to live, learn, buy, sell, work, play, communicate, and socialize better. This book gives readers the tools they need to dig out from under the information overload. A brilliantly thought-out assimilation of trends, case studies, forecasts, and tips for getting "plugged in," Word of Mouse puts you in the driver's seat of the world's most powerful disruptive force to date and shows you how to get the most out of the web.

Marc Ostrofsky is the New York Times bestselling author of Get Rich Click! The Ultimate Guide to Making Money on the Internet and Word of Mouse: 101+ Trends in How We Buy, Sell, Live, Learn, Work, and Play. He is best known for his record-breaking sale of the Internet domain name Business.com for $7.5 million. As a serial entrepreneur and venture capitalist, he has created a number of successful telecommunication, publishing, and Internet-based companies which he later sold for $50+ million. He is the owner of hundreds of web properties including CuffLinks.com, Blinds.com, eTickets.com, and SummerCamps.com. Ostrofsky is a professional speaker, author, and consultant. He is a graduate of the University of Texas and splits his time between Aspen, Colorado, and Houston, Texas.

"Ostrofsky's guide demystifies and simplifies all things tech. . . . For any overwhelmed, overloaded, or intimidated consumers or marketers, this book is a helpful, entertaining, and motivating resource." * Publishers Weekly *