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Introduction to Business, International Edition
Paperback
Main Details
Title |
Introduction to Business, International Edition
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Authors and Contributors |
By (author) Robert J. Hughes
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By (author) Jack R. Kapoor
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By (author) William M. Pride
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Physical Properties |
Format:Paperback | Pages:720 | Dimensions(mm): Height 277,Width 217 |
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Category/Genre | Business and management |
ISBN/Barcode |
9780538480598
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Classifications | Dewey:650 |
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Audience | Tertiary Education (US: College) | |
Edition |
11th edition
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Publishing Details |
Publisher |
Cengage Learning, Inc
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Imprint |
South-Western
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Publication Date |
12 April 2011 |
Publication Country |
United States
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Description
Ideal for users studying business and key practices, INTRODUCTION TO BUSINESS, 11E, International Edition is a best-selling introductory text featuring current, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics include ethics and social responsibility, small business concerns, and global issues. New coverage in this edition closely examines cutting-edge topics like the impact of the economic and political climate on business, green and socially responsible business, and sustainability. Increase student engagement and improve outcomes by incorporating one of our digital products into your course.
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