Everything I Ever Needed to Know about Economics I Learned from Online Dating

Description

Stanford economist Paul Oyer offers a provocative, informative, and entertaining view of modern microeconomics-using the lens of online dating. Oyer argues that dating is all economics, having come to this conclusion once he turned his economist's eye to online dating after his own marriage ended. Oyer uses his own experiences and those of other users of dating sites to show just how modern economics works. In fact, he says, the behaviours driving online dating mimic those driving any other market-and so should be central to how business people at every level analyze their critical interactions.

Paul Oyer is the Fred H. Merrill Professor of Economics at the Stanford Graduate School of Business. A former professor at Northwestern University's Kellogg School of Management, he is Editor-in-Chief of the Journal of Labor Economics. He lives in Stanford, California, with his two children and his flat-coated retriever, Josie.

Advance Praise for Everything I Ever Needed to Know About Economics I Learned From Online Dating: Lori Gottlieb, New York Times bestselling author, Marry Him: The Case for Settling for Mr. Good Enough-- "Economists may not be known for their romantic expertise, but Oyer explains the ins and outs of online dating with such clarity, humor, and scientific prowess that I'm guessing many marriages will result from his book. A hilarious, thought-provoking, must-read manual for anybody who wants to find The One and learn why love and the economy make for highly entertaining bedfellows." Sam Yagan, cofounder, OkCupid, and CEO, Match.com-- "I thought I knew a lot about online dating and a lot about economics, too. But after reading this book, I now know a lot more about both (and a bunch of other things, as well). The application of economic principles to something everyone has experience with--dating--will help readers figure out how to behave in any market." Alvin E. Roth, Nobel Laureate in Economic Sciences-- "'Brave and funny' is an unusual thing to say about an introduction to economic thinking, but the description fits both Paul Oyer and his book."