Signs in Use: An Introduction to Semiotics

Description

This accessible introduction to semiotics cuts across different semiotic schools to introduce six basic concepts which present semiotics as a theory and a set of analytical tools: code, sign, discourse, action, text, and culture. Each chapter covers a problem in semiotics and explores the key concepts found in the various theories. The book is illustrated with numerous examples, from traffic systems to urban parks, and includes biographies of key twentieth-century semioticians. It is supported by an extensive glossary.

Jorgen Dines Johansen is Professor of Comparative Literature at Southern Danish University, Odense. Svend Erik Larsen is Professor of Comparative Literature at Aarhus University, Denmark.

"Unique and thorough, this is one of the best introductions to semiotic theory and method I have ever seen.."
-Marcel Danesi, University of Toronto
"Successfully overcoming the semiotic 'cold war' between the American and French schools, "Signs in Useoffers a complete picture of the whole discipline of semiotics. Larsen and Johansen's book is an original contribution to the field.."
-Kristian Bankov, New Bulgarian University