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The MINI Story
Hardback
Main Details
| Title |
The MINI Story
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| Authors and Contributors |
Edited by Andreas Braun
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| Physical Properties |
| Format:Hardback | | Pages:236 | | Dimensions(mm): Height 270,Width 315 |
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| Category/Genre | Cars |
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| ISBN/Barcode |
9783777423722
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| Classifications | Dewey:629.2222 |
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| Audience | |
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| Illustrations |
Illustrated in colour and black and white throughout
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Publishing Details |
| Publisher |
Hirmer Verlag
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| Imprint |
Hirmer Verlag
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| Publication Date |
2 March 2015 |
| Publication Country |
Germany
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Description
On 26 August 1959 a revolutionary small car rolled off the assembly line, and almost overnight became a cult. Sir Alec Issigonis's Mini was both innovative and unconventional - making it the perfect embodiment of the Swinging Sixties. Today the MINI has become a hugely popular symbol, and a worldwide ambassador for individuality, vitality and Britishness. This lavishly produced book tells the fascinating story of the brand's success from the first classic Mini to today's modern, cutting-edge concept cars. Technological developments and automotive concepts, design features and cheeky customized creations are discussed in detail, alongside the story of the MINI's role in advertising, films and art, and the birth of the cult of the Mini in the 1960s. Rare vintage advertising posters, original design sketches and Erik Chmil's elegant photographs showcasing 23 MINI models make this book a visual feast and a collector's item for the MINI aficionado.
Author Biography
Andreas Braun is a Munich-based art historian and curator at the BMW Museum.
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