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Globalization of Language and Culture in Asia: The Impact of Globalization Processes on Language

Hardback

Main Details

Title Globalization of Language and Culture in Asia: The Impact of Globalization Processes on Language
Authors and Contributors      Edited by Assistant Professor Viniti Vaish
SeriesAdvances in Sociolinguistics
Physical Properties
Format:Hardback
Pages:256
Dimensions(mm): Height 234,Width 156
Category/GenreSociolinguistics
ISBN/Barcode 9781847061836
ClassificationsDewey:306.44095
Audience
Undergraduate
Postgraduate, Research & Scholarly

Publishing Details

Publisher Bloomsbury Publishing PLC
Imprint Continuum International Publishing Group Ltd.
Publication Date 13 May 2010
Publication Country United Kingdom

Description

The impact of globalization processes on language is an emergent field in sociolinguistics. To date there has not been an in-depth look at this in Asia, although Asia includes the two most populous globalizing economies of the world, India and China. Covering the major themes in the field of globalization and language, this book will take a look at topics such as English emerging as the medium of instruction for subjects like mathematics and science. Another theme is the rise of Mandarin as a potentially 'global' language networking the Chinese diaspora. The cultural contexts of Asia, specifically the Sinic, Hindu and Islamic civililizations give the processes of globalization and language a unique dimension. This book is suitable for researchers and postgraduate students in all fields of sociolinguistic enquiry.

Author Biography

Viniti Vaish is Assistant Professor in the Centre for Research and Pedagogy at the National Institute of Education, Singapore

Reviews

"Vaish's volume explores the many and varied intersections between applied linguistics and globlalization studies. This methodologically and theoretically diverse set of papers take us into new territory, both geographically and conceptually, engaging the reader with novel data and new ways of asking old questions." - Kendall A. King, Associate Professor, Second Languages and Cultures, University of Minnesota, USA "This timely collection of papers, focusing on an area of the world that continues to take center-stage in geopolitics, offers incisive analyses of how processes of globalization and transnationalism are experienced 'on the ground.' Viniti Vaish has succeeded in assembling a volume that offers fresh perspectives on the intersection of language with education, policy, culture, and technology across an impressive range of Asian polities."- Francis M. Hult, University of Texas at San Antonio, USA