The Social Animal: A Story of How Success Happens

Description

David Brooks weaves a vast array of new research into the lives of two fictional characters, revealing a fundamental new understanding of human nature. He outlines a new definition of success, highlighting what economists call non-cognitive skills - those hidden qualities that can't be easily measured, but which lead to happiness and fulfilment.

David Brooks has millions of readers worldwide from his New York Times column. His influence has only grown since the publication of his book Bobos In Paradise. In a recent profile, New York magazine called him "the essential columnist of our time". He lives with his family in Washington DC.

The book everyone's talking about. * The Guardian * A fascinating study of the unconscious mind and its impact on our lives * The Economist * At Westminster they should be listening hard * The Times * **NEW YORK TIMES NO.1 BESTSELLER** 'Mr. Brooks is at his best as a social observer... his talent for capturing the way we live now is truly impressive. Brooks surveys a stunning amount of research and cleverly connects it to everyday experience - several passages made me think that Brooks had been glancing through my own windows.' * Wall Street Journal *