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The Power of Loyalty: 10 Essential Steps to Build a Successful Customer Loyalty Strategy
Hardback
Main Details
| Title |
The Power of Loyalty: 10 Essential Steps to Build a Successful Customer Loyalty Strategy
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| Authors and Contributors |
By (author) Entrepreneur Press
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By (author) Roger L. Brooks
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| Physical Properties |
| Format:Hardback | | Pages:224 | | Dimensions(mm): Height 198,Width 137 |
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| Category/Genre | Entrepreneurship
Customer services |
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| ISBN/Barcode |
9781599183930
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| Classifications | Dewey:658.8343 |
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| Audience | |
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Publishing Details |
| Publisher |
Entrepreneur Press
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| Imprint |
Entrepreneur Press
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| Publication Date |
17 June 2010 |
| Publication Country |
United States
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Description
Loyalty strategist Roger L. Brooks invites you to take part in the growing loyalty movement and shows you how to build a successful loyalty strategy following 10 essential steps. Brooks covers the best practices and proven techniques from more than 12 customer loyalty leaders including: Chase, JetBlue,Verizon, Subway, Starbucks, Nordstrom, Wegman'
Author Biography
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
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