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The Business Plan Coach: Teach Yourself

Paperback / softback

Main Details

Title The Business Plan Coach: Teach Yourself
Authors and Contributors      By (author) Iain Maitland
Physical Properties
Format:Paperback / softback
Pages:256
Dimensions(mm): Height 244,Width 188
Category/GenreBusiness strategy
ISBN/Barcode 9781471801556
ClassificationsDewey:658.4012
Audience
Professional & Vocational

Publishing Details

Publisher John Murray Press
Imprint Teach Yourself
Publication Date 28 February 2014
Publication Country United Kingdom

Description

Who are you? Anyone writing a business plan, for their own business or as part of their job. Where will this book take you? You will have a business plan ready to show to investors or bank managers. How does it work? It includes a combination of practical tried-and-tested advice, and unique interactive exercises. When can you do it? In your own time, at your own pace. What else do you get? Access to free online videos and printable resources. Why TEACH YOURSELF? TEACH YOURSELF books are trusted around the world and have helped sixty million people achieve their goals. By the end of this book you will have an outstanding business plan ready to pitch for investment. Topics covered include: - Understand your goals and target market - Differentiate your offering - Build a persuasive sales and marketing plan - Put together realistic financials - Get the investment you need Other books help you talk the talk. The TEACH YOURSELF COACH books helps you walk the walk.

Author Biography

Iain Maitland is a serial entrepreneur and author of SUCCESSFUL BUSINESS PLANS IN A WEEK. He specialises in raising private finance for property projects, and recently raised 5 million development capital for a hotel in the North of England.