These interviews trace Kiwi Pacific Records from its beginnings as a division of publishers AH & AW Reed Ltd, through its period as the subsidiary Reed Pacific Records Ltd, to its independence as Kiwi Pacific Records, all under the direction of Tony Vercoe. At the age of 70, when he sold the company as a going concern, Tony left it with a substantial catalogue of wide variety and unique archival value. Eminent New Zealand composer Douglas Lilburn summed up the enterprising undertaking that was Kiwi Pacific Records: 'It was a great day when Tony Vercoe set up his own firm and decided to promote recordings of New Zealand music...Kiwi Records became for many years a focal point for a developing awareness of our musical identities, encouraging and fostering our talents in a practical way, and professionally giving us a new and vastly wider audience both here and overseas.'
