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Becoming Human by Design

Hardback

Main Details

Title Becoming Human by Design
Authors and Contributors      By (author) Tony Fry
Physical Properties
Format:Hardback
Pages:272
Dimensions(mm): Height 189,Width 156
Category/GenreProduct design
Social and political philosophy
Social impact of environmental issues
ISBN/Barcode 9780857853547
ClassificationsDewey:745.401
Audience
Tertiary Education (US: College)
Professional & Vocational
Illustrations 5 bw illustrations

Publishing Details

Publisher Bloomsbury Publishing PLC
Imprint Berg Publishers
Publication Date 1 October 2012
Publication Country United Kingdom

Description

The last in Tony Fry's celebrated trilogy of books continues his radical rethinking of design. Becoming Human by Design's provocative argument presents a revised reading of human 'evolution' centred on ontological design. Examining the relation of design to the nature of the human species - where the species came from, how it was created, what it became and its likely future - Fry asserts that current biological and social models of evolution are an insufficient explanation of how 'we humans' became what we are. Making a case for ontological design as an evolutionary agency, the book posits the relation between the formation of the world of human fabrication and the making of mankind itself as indivisible. It also functions as a provocation to rethink the fate of Homo sapiens, recognising that all species are finite and that the fate of humankind turns on a fundamental Darwinian principle - adapt or die. Fry considers the nature of adaptation, arguing that it will depend on an ability to think and design in new ways.

Author Biography

Tony Fry is Director of the sustainment consultancy Team D/E/S and Professor of Design, Griffith University, Queensland College of Art. He is also author of Design Futuring: Sustainability, Ethics and New Practice (Berg, 2008) and Design as Politics (Berg, 2010).