Offers glimpses of IDEO's observation-based practice, featuring dozens of snapshots of people's everyday interactions with places and things.
Author Biography
Jane Fulton Suri is the worldwide leader of human factors design and research for IDEO. She teaches regularly at Stanford University, UC Berkeley's Haas School of Business, and the California College of the Arts. She lives in Berkeley. IDEO is a global innovation and design consultancy headquartered in Palo Alto, California, and has designed some of the world's best known products, services, and spaces.
