Flower School: A Practical Guide to the Art of Flower Arranging

Description

FlowerSchool New York is one of the world's premiere institutes for floral design and artistry, offering career development courses certified by the New York State Board of Education, and exclusive master class programs taught by celebrated master florists including Kiana Underwood, Remco Van Vliet, Lewis Miller, Emily Thompson, and Ingrid Carozzi. Now, for the first time, FlowerSchool Executive Director Calvert Crary is publishing a book that will make it possible for even the greenest at-home arrangers to create gorgeous, Instagram worthy bouquets. This hands-on, comprehensive guide provides readers with step-by-step instructions that cover all the most crucial aspects of flower arranging, including: - How to buy the best flowers and how to get the best prices - Selecting your flowers based on texture, color, and seasonality - Conditioning your flowers to ensure they last as long as possible - Pairing your flowers with the right vase - Creating arrangements in a wide variety of styles that will work for any occasion Including advice from the school's well-respected master florists, and featuring beautiful color photographs of each unique arrangement, Flower School offers invaluable, insider tips and tricks that can only be gained through years of experience, providing readers with the fundamental tools and education they need to create homemade floral arrangements that are on par with any professional design.

Calvert Crary is the Executive Director of FlowerSchool New York and FlowerSchool Los Angeles. After over a decade as a professional photographer, shooting mostly lifestyles and fashion, Calvert made the transition to floral entrepreneur in 2006. Having opened and successfully run three flower businesses in New York City simultaneously, he not only knows his way around the camera but the cut flower world as well. Calvert has trained and coached many students on how to open shops and reorganize existing floral businesses into thriving careers.

"Because Crary has a front-row seat to all the modern designs and creative artists in the marketplace, his book is truly an encyclopedia of design, resources and having fun with flowers to brighten your life and others."--FlowerPowerDaily "This visually stunning offering from Crary, executive director of FlowerSchool New York, highlights the creative potential of flower arranging...the pay-off will be rich for any gardener who sees flowers as an ideal artistic canvas." --Publisher's Weekly