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Women, Media and Consumption in Japan
Paperback
Main Details
Title |
Women, Media and Consumption in Japan
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Authors and Contributors |
Edited by Lise Skov
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Edited by Brian Moeran
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Series | ConsumAsian Series |
Series part Volume No. |
No.2
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Physical Properties |
Format:Paperback | Pages:328 | Dimensions(mm): Height 234,Width 156 |
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ISBN/Barcode |
9780700703302
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Classifications | Dewey:302.23082 |
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Audience | Undergraduate | Postgraduate, Research & Scholarly | Professional & Vocational | |
Illustrations |
illustrations
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Publishing Details |
Publisher |
Taylor & Francis Ltd
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Imprint |
RoutledgeCurzon
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Publication Date |
26 October 1995 |
Publication Country |
United Kingdom
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Description
The first book of its kind to examine images of women in Japanese consumerism, Women, Media and Consumption in Japan explores a variety of media targeted at women - in particular magazines, but also television, popular literature and consumer trends. Written by anthropologists, sociologists and literary scholars who draw on and analyse Japanese marketing materials, the essays in this book cover visual and print media for middle-aged women, housewives, and single women in their 20s, as well as the vast market for those in their teens.
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