Good Business

Description

In today's society it is scientists and businesspeople who wield the most influence and power. Mihaly Csikszentmihalyi believes this also gives them the responsibility to provide for the needs, not just of their workforce, but also of the community in its largest sense. This title helps those in power towards a new understanding and vision of what it means to be a leader. The people interviewed here - including Peter Bijur (CEO of Texaco), Michael Markkula (co-founder of Apple Computer), Anita Roddick (founder of the Body Shop) and Ted Turner (vice chairman of AOL Time Warner) are recognized both for their success and because they care for more than success. Their case studies provide a blueprint for doing business that is good, not just in the material sense, but also on spiritual and ethical levels. "Good Business" shows leaders and managers - and employees - how to contribute to the development of an enjoyable life that provides meaning, to a society that is just and evolving and ultimately to the sum of human happiness.

MIHALY CSIKSZENTMIHALYI, a Hungarian-born polymath and Professor of Psychology and Education at the University of Chicago, is the author of several popular books about his theories on the psychology of optimal experience, including the best-selling Flow.

Praise for FLOW: 'Flow requires a mind ... Mr Csikszentmihalyi illuminates the accuracy of what philosphers have been saying for centuries: that the way to happiness lies not in mindless hedonism but in mindfull challenge' - The New York Times