Little Wins: The Huge Power of Thinking Like a Toddler

Description

'Read on, and rediscover how to live a fuller and more successful life' Sir Richard Branson (from the foreword) Never mind growing up; it's time we grew down. There are some 400 million people worldwide whose creativity, curiosity and determination put the rest of us to shame. They are experts in their field, but have no experience to speak of. Once, you were one of them too. They are toddlers - and they hold the key to unlocking our potential as adults, at work and in life. In Little Wins, Ella's Kitchen founder Paul Lindley reveals the nine characteristics and behaviours that we can all learn from recalling our toddler selves. From attention-grabbing tactics that would humble most marketing experts to the art of thinking divergently, Lindley shows how much we've lost in getting old - and how we can get it back.

Paul Lindley is one of the UK's leading entrepreneurs. He is best known for founding Ella's Kitchen, the UK's bestselling baby food brand, which retails in 40 countries across the world. He is also the founder of the children's toiletries brand Paddy's Bathroom, and co-founder of The Key Is E, a social enterprise that improves the lives of African children through education. Before establishing Ella's Kitchen he was Deputy Managing Director at Nickelodeon UK.

An inspiring book that brings to life the power of playfulness for adults. Just as a children learn and grow through play, this book demonstrates how as adults we can do better by harnessing the inquiring, ambitious and determined outlook of toddlers. A must-read for anyone looking for fresh impetus in their life or career -- Hanne Rasmussen, former CEO, LEGO Foundation Rarely does one call a business book heart-warming, but this one truly is. There is big power in thinking small -- Jeffrey D. Dunn, CEO, Sesame Workshop Read on, and rediscover how to live a fuller and more successful life -- Sir Richard Branson (from the foreword) A must-read for anyone interested in creating a more fulfilling life and stronger communities -- Kerry Kennedy Little Wins addresses a large and important topic, and is a book that people in all walks of life can relate to -- J. M. Ryan, Adjunct Professor of Management, The Wharton School Valuable insight and lessons that can benefit us all -- Irwin D. Simon, CEO, The Hain Celestial Group In an uncertain and fast-changing world, Little Wins shows why the timeless simplicity of a young child's perspective can transform the way we live and work. A compelling case for innovation -- Lord Hastings, Global Head of Citizenship, KPMG International An unexpectedly and delightfully invigorating read... It's really good fun and highly revealing. You'll see how right Lindley is * Management Today * As well as offering advice to wannabe entrepreneurs, Little Wins is also an interesting account of how Ella's Kitchen became a hit * Daily Telegraph *